Meet the Team
We're a passionate team building the future of content creation for ecommerce. United by our mission to help businesses grow through strategic video content.
Our Story
The Problem
Sofia founded SoMe after experiencing firsthand the content creation struggles that ecommerce businesses face. Having led digitisation initiatives in the financial sector and built ecommerce businesses herself, she understood that the bottleneck wasn't creativity. It was the time and resources needed to turn raw footage into strategic and engaging content.The Vision
The vision was clear: combine cutting edge AI/ML with deep marketing strategy to help businesses create authentic and high performing video content at scale. We're deeply data driven and focused on helping you achieve your goals, whether that's sales, follower growth or leads. Not generic AI generated content, but real footage transformed into strategic posts that drive results.Today
Today, SoMe is helping ecommerce brands reclaim their time while growing their social presence to sell more. Based at Stone & Chalk Adelaide, we're building more than a tool. We're building a movement to democratise professional content creation.The Team
A passionate team with deep expertise in AI, marketing and ecommerce
Sofia Kette
Founder & CEO
Louisa Para
Co-Founder & CMO